Loewe

The Ask

Promote Loewe’s reimagined Amazona bag and ready-to-wear collection.

The Insight

Aligning the Amazona’s reissue with a culturally relevant star would bring a fresh perspective to this storied ’70s style.

The Solution

Create stunning custom-shot still and video content showcasing Loewe’s ready-to-wear collection and the Amazona bag on the iconic Ziwe.

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The Results

130K+

views to article content

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11K

organic engagements on @Ziwe organic IG post