Covergirl Gamechangers

COVERGIRL partnered with Bustle to unite beauty influencers and sports enthusiasts for an exclusive, intimate women’s basketball finals watch party in New York City.

Schwarzkopf

Schwarzkopf partnered with BDG to launch a multi-episodic content and social series across Bustle, NYLON, TZR, and Scary Mommy, featuring four notable women undergoing bold hair transformations using Schwarzkopf color.

Maybelline - Fit Me For Every You

Maybelline partnered with BDG to bring its Fit Me Foundation inclusivity message to life by capturing the true diversity and energy of New York.

Olay Body

To build buzz for Olay’s Super Serum Body Wash, BDG highlighted how the multi-benefit formula supports women — especially moms — who balance caring for their skin with everything else life demands.

Garnier Sleek & Shine

BDG created a bilingual video series rooted in Latin-Texan culture and the everyday realities of heat, humidity, and style pride.

CVS

Spotlighting CVS beauty products tied to cultural moments and seasonal trends.

Ulta Beauty

Establishing Ulta Beauty as the ultimate destination for all things festival beauty.

e.l.f. Cosmetics

A March Madness-inspired moment that tapped into the rising crossover between beauty and sports.

Maybelline New York

A first-of-its-kind celebration of Asian Pacific Heritage Month, spotlighting the rich spectrum of Asian Pacific beauty.

Maybelline New York

A bold NYFW moment that positioned Maybelline New York at the center of fashion week’s hottest party.