Daisy Cottage Cheese

The Ask

Generate awareness and consideration of Daisy Cottage Cheese as a convenient, quality go-to snack

The Insight

80% of Americans say they feel stuck in their routines today. But as we navigate the post-pandemic world, it’s possible to find joy in little moments of self-care throughout the day where an individual’s well-being — mentally and physically — comes first.

The Solution

Through a collection of custom-shot content, a strategic Pinterest extension including a collaborative board, and smart storytelling to merge our client's goals with our audience's interests, we broadened awareness of Daisy Cottage Cheese as a highly nutritious, flavorful, and convenient snack.

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Pinterest Extension

6 Wellness Hacks That Will Make Your Work Day Feel Less Like Work

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Bustle Idea Pin

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7 Ways To Give Your Workout Routine A Boost

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Fatherly Idea Pin

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7 Ways To Smooth The Transition Between Home & School

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Scary Mommy Idea Pin

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The Results

9%

lift in brand awareness, affinity, and purchase intent

4.6MM

total content views

829K+

bonus views from AV Pinterest Board

3.6MM+

media impressions