Drive awareness of IT Cosmetics’ new CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40 and align the product with credible voices.
Our beauty-obsessed audience is influenced by authentic testimonials from creators and editors, and members engage strongly with on-site storytelling and social videos.
Leveraging diverse, influential editors and contributors, we created immersive content that allowed us to highlight IT Cosmetics’ new CC+ Nude Glow via beautiful custom photography and video. Each piece of content specifically showcased the product in action, focusing on the before-and-after results, which ultimately helped drive awareness and sales.
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