Our mission is to change the conversation around fatherhood and celebrate modern dads who are more connected, invested, and supportive of their families than ever before.
4.5mm UVs
9mm Global Social Followers
315mm+ Total Social Imps Delivered
48.4% A21-49
137 index M25-34
127 index M35-44
65% Parents
48% Female
52% Male
21% Multicultural
38% HHI $100K