Gabriela Martinez

Senior Vice President of Experiential Sales and Partnerships

Gabriela “Gabby” Martinez is a seasoned revenue and partnerships leader at BDG, where she spearheads experiential sales and strategic brand partnerships across BDG’s portfolio.

She specializes in building high-impact partnerships at the intersection of culture, content, and live experiences, helping brands connect with key audiences through immersive programming, and cultural tentpoles.

With a background spanning both brand and media environments, Gabby previously held leadership roles at Google, Tripadvisor, and Vox Media. There, she developed global partnership programs and drove partnership revenue, surpassing $325M over the course of her career.

At BDG, Gabby focuses on expanding the experiential roadmap and designing innovative partnership platforms that ensure brands show up in culture in ways that are commercially impactful and creatively distinctive. She is currently located in New York, New York.